Carey Kolaja, Vice President, Head of Global Consumer Products

March 8, 2015, the world celebrates the 105th International Women’s Day—a day created by Clara Zetkin in 1910 to fight against the oppression and inequality of women. Over the last century, the support of equal treatment and women’s success in and outside of the workplace has grown tremendously. Today, the number of women in business and leadership roles continues to steadily climb. It’s important for us to highlight these women and their achievements to inspire new leaders and celebrate their success.

The e-commerce industry may soon be completely dominated by women business leaders. While only 14 percent of venture capital-backed companies in 2014 were founded by women, that number nearly triples to a whopping 40 percent when it comes to e-commerce. In honor of this year’s International Women’s Day theme, “Make it Happen,” I’ve put together a couple of e-commerce tips – and inspiring examples – to help women entrepreneurs and business owners run a successful small business.

To learn more, check out my post on WIRED’s Innovation Insights blog here.