This shift gives users expanded control and increased work and order flow so they no longer have to spend precious time on administration and more time on value added pursuits, such as spending more time with clients.

With 75 years of heritage, Infront continues to support trading and wealth professionals and is growing with the times. Today’s wealth management and trading industries are rapidly changing due to many factors, including the growth of and availability of data, digitalization, and increased competition and regulation. This breeds complexity where the challenge lies in acquiring the right data and technology and customizing it to suit in a way that gives wealth managers, brokers, and traders the control and confidence they need to outperform.

These motivations led Infront to focus on WealthTech solutions, providing all needed data in one place via modular software that provides an intuitive user experience and works seamlessly. To this end, Infront has made a number of data and technology partnerships and acquisitions, including that of Swiss wealth management software provider Assetmax AG, to bolster its buy-side products and solutions, and boasts over 700 data streams and billions of data points updated each day.

Zlatko Vucetic, CEO of Infront, said on the renewed focus: “When we look at what’s front-of-mind for wealth managers, banks, traders, and brokers, we see that there’s an increase in digitalization, an acute need for self-service solutions and improved UX, cost concerns, and regulatory and compliance pressures. This necessitates more efficient and simpler solutions so firms can maximize performance, increase control, and create more opportunities, whether in the short or long-term. Although we’ve been simplifying for decades, our renewed focus in WealthTech is on providing these groups with the tools they need to make smarter decisions faster—we want them to be fearless when it comes to data and technology.”