Cutting Through The Hype On Big Data To Implement Realistic Strategies That Deliver Real Business Benefit

Big data presents an enormous opportunity to better target consumers needs, improve customer communication and loyalty, reduce risk, and ultimately target more profitable interactions in real time, across multiple channels.

Although the financial sector has been leveraging internal insight from transactional data for years, it is clear they remain behind the curve in comparison to their counterparts in the retail, telecommunications and digital media industries.

Big Data Strategies: Financial Services & Consumer Products 2013, is the first event that will bring together world leaders in consumer insights, data analytics, and business intelligence to examine benchmarks within and outside the financial services industry, showcasing the cutting edge in big data strategies to enable you to formulate pragmatic implementation of strategies upon return to your office.

Key Issues Being Discussed Include:

USE OF UNSTRUCTURED DATA: Turning Unstructured Data Into Meaningful Insights: How Can This Data Be Used And What Are The Tools Needed To Capture & Analyse It?

REAL-TIME TARGETING OF CUSTOMER NEEDS: Understand How To Utilise Internal And Unstructured Data To Tailor And Target Highly Relevant Products And Services At Exactly The Right Time And Place

CROSS-INDUSTRY CASE STUDIES: Demonstrating Where Brands Have Harnessed Big Data Strategies For Real Business Benefit

COMBINING DATA SETS INTERNALLY AND EXTERNALLY: Developing Organisational Structures To Enable A Single View Of The Data And Opportunities For Combining Data Sets Across Industries

MONETISING BIG DATA: Exploring The Potential For Monetising Big Data Externally And Managing Pitfalls, Privacy & Regulatory Concerns

PRIVACY, SECURITY AND REGULATION: Understanding What Constitutes Responsible Use Of Data From The Customer Point Of View, Regulatory And Legal Perspectives

Download The Full Agenda Here