Market Research can and should be in the driver’s seat assisting the C-Suite in their decision-making. By attending the Market Research Exchange, you’ll ensure that your company’s market research function successfully navigates this transformative change by:

• Embracing disruptive thinking and leveraging Big Data quickly and efficiently
• Utilizing  mobile and social technology to achieve maximum insight
• Developing  collaborative, productive relationships with other internal siloes

I personally invite you to take advantage of this Exchange to learn from and benchmark with your organizational peers in this intimate, collaborative setting.  If you don’t leave intellectually exhausted and inspired to achieve new goals, then I won’t have done my job, and that is my commitment to you. I look forward to meeting you at the 2014 Market Research Exchange.