European Online Retail Forum 2014

Events Calendar

8:00 - 9:00	Breakfast and Registration
9:00 - 9:15	Chairman's Introduction
	Georges-Edouard Dias Former Chief Digital Officer L'Oreal
9:15 - 9:45	Keynote: Mega trends reshaping consumer behaviour
	David Rowan Editor Wired Magazine
9:45 - 10:45	Round table discussion groups
Group 1	Smart email marketing; Analysing customer insights to deliver behavioural email. Brian Andersen Sales Director Coop Denmark	Mobile apps vs Responsive web design - Where should you invest? Matteo Balzani Marketing Director BuyVIP at Amazon EU Sarl	Overcoming the challenges of eCommerce localisation for China. Esther Alonso Global eCommerce Manager Mango	Channel conflict and the struggle between Brand and Retailer; Overcoming the inner conflict at the heart of online retail. Chris Todd Director of Ecommerce, North Face and Van's Europe VF Corporation
Group 2	Turning data into targeted communications. Paul Solyuk CEO & Founder Green Man Gaming Darren Cairns Executive Vice President, Marketing Green Man Gaming	All roads lead to mobile; The convergence of mega trends and the rise of mCommerce. Joe Haslam Chairman Hot Hotels	Bricks optional - international expansion via eCommerce Carmen Magar Senior Manager, Corporate Strategy American Eagle Outfitters	Creating a consistent omnichannel customer experience for a global market. Ruth Coates Head of Customer Planning Staples Europe
Group 3	Benchmarking Personalisation to get the best returns. Aman Khurana Sales Director Peerius	Converting mobile browsers to mobile buyers.	Delivery – Lessons from the front line of delivery innovation	Adapting to Digital Disruption: Understanding the new customer journey. Sacha Berlik General Manager for Europe DataXu
10:45 - 12:00	Coffee and Meetings
12:00 - 12:40	PANEL DISCUSSION: Hosted by David Rowan, Editor \| Wired Donna Chen, Group Strategy – Head International Online Development, Boots Ruth Coates, Head of Customer Planning Europe, Staples Simon Lloyd, Group Marketing Director, SuperGroup PLC Tess Tucker, International Marketing Director, JustEat
12:40 - 13:40	Networking Lunch
13:40 - 14:20	Placing the customer at the heart of digital transformation. Jonathan Wall Group eCommerce Director Shop Direct Group	Using digital to create new propositions - changing consumer engagement and business models with smart and connected products. Vijay Solanki Global Senior Director – Digital Innovation Philips	Cross-border selling: Insights from a global marketplace. Glen Richardson CMO Fruugo	A big brand story - Building and maintaining in a multichannel environment. Simon Lloyd CMO SuperGroup PLC
14:20 - 15:20	Round table discussion groups
Group 1	Transforming the commercial relationship with the consumer; leading the evolution of your business model. Tom Whitwell Former Head of Digital The Times and Sunday Times	Embracing the sharing economy; Building bridges between people and fuelling new business models with mobile technology. Vincent Rosso Country Manager, Spain BlaBlaCar	Unlocking customer segments with local forms of payment. Myles Dawson UK Country Manager Adyen	Creating a personalised omnichannel experience to boost loyalty and drive sales. Rich Relevance Rich Relevance
Group 2	The global social customer; Managing social media across a global business. Tess Tucker International Marketing Director Just Eat	Leveraging mobile technology in retail. Where do we start?	Global inspiration, local commerce; Leveraging global communities to produce a local ecommerce experience. Benjamin Guenther CEO and Founder Stylight	The convergence of social, mobile and ecommerce; driving ROI in an omnichannel world. Andrew Nicholson Head of Online Sodexo
Group 3	How do we measure social media metrics and deliver better understanding?	Leveraging the power of smart devices to build corporate value and drive customer engagement.	Strategies to minimise payment rejections in a global market place.	Back to basics; Educating customers to draw value from the omnichannel experience. James Coughlan Managing Director HMV Digital
15:20 - 15:50	Coffee
15:50 - 16:30	Workshop 1-to-1 Marketing at Scale: Smart Data Strategies for Personalized Programmatic Display Thomas Brandhoff Managing Director Sociomantic	Workshop Customer engagement strategies, embracing the power of mobile to drive growth. Grégory Gazagne Managing Director Europe Criteo	Workshop Placing secure global payment systems at the heart of your business for eCommerce success. Michael Lane Channel and Product Director Secure Trading	Workshop Improving supply chain visibility to drive forecasting accuracy. Joseph Ballard Director of Business Consulting hybris software
16:30 - 17:10	KEYNOTE What do the Analysts say? Why eCommerce matters now more than ever
	Sucharita Mulpuru Vice President - eBusiness & Channel Strategy Forrester Research, USA
17:10 - 17:55	KEYNOTE Customer Engagement and Experience; Leveraging technology to engage the digital retail customer
	Jamie Anderson Global Vice President Product Marketing, LoB Customer (CRM) SAP
18:00 - 18:30	Break
18:30 - 19:30	Cocktail hour
19:30	Food by SALT Sunset dinner sponsored by Hybris

DAY 2	MARKETING	MOBILE	GLOBAL	OMNICHANNEL
8:30 - 9:30	Breakfast
9:30 - 10:00	KEYNOTE Disruption and entrepreneurship in online retail
	Anna Bance CEO and co founder Girl Meets Dress
10:00 - 11:00	Round table discussion groups
Group 1	Global to local regarding brand awareness through different media platforms. Tara Powadiuk EMEA Media Group Manager Microsoft	The world in your pocket; Adapting the corporate strategy to the opportunities of the mobile-led future. Pablo De Porcioles Business Development Director eDreams ODIGEO	Success entering emerging and developing markets. Donna Chen Group Strategy - International Online Development Alliance Boots	Creating a measurably successful “seamless commerce” strategy across all touchpoints. Michel Koch eCommerce Director, UK & International Maplin
Group 2	Making all content shoppable; leveraging the power of technology and online content to drive conversion. Simon Goldschmidt CEO Atosho	Preparing for the future of mobile payments.	Unsettling the suits; finding the right investor to share your journey and build your online brand. Rob Forkan Founder Gandys	Gain a single view of customers in an 'omnichannel' environment. Daniel Infanger Managing Director Conrad Elektronik Norden AB
Group 3	Leveraging marketing tools and consumer insights to deliver increased customer engagement.	Is there a limit to leveraging the power of mobile technology in retail?	What are the 4 key priorities in global eCommerce in 2015?	How can we empower the customer to transact across all touchpoints to create 'Seamless commerce'?
11:00 - 11:50	Coffee and Meetings
11:50 - 12:30	How Ann Summers is using social media and customer insights to enable its business. Andy McWilliams Multi-Channel Director (Exec Board) Ann Summers	Hailo; Disrupting a traditional market. Carlos Lascorz General Manager Barcelona Hailo	The 70 Year old start-up: how to rebuild an airline brand using digital. Colin Lewis Director of Marketing BMI Regional	How to deliver true omnichannel personalisation. Tony Rivenell Head of Omnichannel Waitrose
12:30 - 13:30	Networking Lunch
13:30 - 14:00	KEYNOTE If technology was the last revolution, what's next?
14:00 - 14:40	Cognitive heuristics; turning an intimate understanding of consumer behaviour into increased sales. Andrew Nicholson Head of Online Sodexo	Mobile experiences a masterclass: Driving traffic, increasing conversion and securing engagement. Simon Dupuy Global Head of Mobile Marketing Expedia	Playfire and Green Man Gaming; Finding the Secret Sauce of social commerce. Darren Cairns Executive Vice President, Marketing Green Man Gaming	Understand the key trends in omnichannel retail.
14:40 - 15:00	COFFEE
15:00 - 15:40	Workshop: Digital Marketing services; How to engage with existing customers and win new ones.	Workshop: Engaging with customers through effective mobile-apps.	Workshop: Global delivery options to enhance online delivery execution.	Workshop: Creating a consistent omnichannel brand experience.
15:55 - 16:35	THE LEADERSHIP PANEL: Getting the board, on board.
	Paul Solyuk CEO & Founder Green Man Gaming Glen Richardson CMO Fruugo
16:30	END

Location W Hotels Worldwide, Barcelona, Spain

Additional Information about this event:

From Wednesday 03 September 2014 - 08:00am
To Thursday 04 September 2014 - 04:30pm

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Number of expected attendees: Not defined

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Events Calendar

Smart email marketing; Analysing customer insights to deliver behavioural email.

Mobile apps vs Responsive web design - Where should you invest?

Overcoming the challenges of eCommerce localisation for China.

Channel conflict and the struggle between Brand and Retailer; Overcoming the inner conflict at the heart of online retail.

Turning data into targeted communications.

All roads lead to mobile; The convergence of mega trends and the rise of mCommerce.

Bricks optional - international expansion via eCommerce

Creating a consistent omnichannel customer experience for a global market.

Benchmarking Personalisation to get the best returns.

Converting mobile browsers to mobile buyers.

Delivery – Lessons from the front line of delivery innovation

Adapting to Digital Disruption: Understanding the new customer journey.

Placing the customer at the heart of digital transformation.

Using digital to create new propositions - changing consumer engagement and business models with smart and connected products.

Cross-border selling: Insights from a global marketplace.

A big brand story - Building and maintaining in a multichannel environment.

Transforming the commercial relationship with the consumer; leading the evolution of your business model.

Embracing the sharing economy; Building bridges between people and fuelling new business models with mobile technology.

Unlocking customer segments with local forms of payment.

Creating a personalised omnichannel experience to boost loyalty and drive sales.

The global social customer; Managing social media across a global business.

Leveraging mobile technology in retail. Where do we start?

Global inspiration, local commerce; Leveraging global communities to produce a local ecommerce experience.

The convergence of social, mobile and ecommerce; driving ROI in an omnichannel world.

How do we measure social media metrics and deliver better understanding?

Leveraging the power of smart devices to build corporate value and drive customer engagement.

Strategies to minimise payment rejections in a global market place.

Back to basics; Educating customers to draw value from the omnichannel experience.

Workshop 1-to-1 Marketing at Scale: Smart Data Strategies for Personalized Programmatic Display

Workshop Customer engagement strategies, embracing the power of mobile to drive growth.

Workshop Placing secure global payment systems at the heart of your business for eCommerce success.

Workshop Improving supply chain visibility to drive forecasting accuracy.

Global to local regarding brand awareness through different media platforms.

The world in your pocket; Adapting the corporate strategy to the opportunities of the mobile-led future.

Success entering emerging and developing markets.

Creating a measurably successful “seamless commerce” strategy across all touchpoints.

Making all content shoppable; leveraging the power of technology and online content to drive conversion.

Preparing for the future of mobile payments.

Unsettling the suits; finding the right investor to share your journey and build your online brand.

Gain a single view of customers in an 'omnichannel' environment.

Leveraging marketing tools and consumer insights to deliver increased customer engagement.

Is there a limit to leveraging the power of mobile technology in retail?

What are the 4 key priorities in global eCommerce in 2015?

How can we empower the customer to transact across all touchpoints to create 'Seamless commerce'?

How Ann Summers is using social media and customer insights to enable its business.

Hailo; Disrupting a traditional market.

The 70 Year old start-up: how to rebuild an airline brand using digital.

How to deliver true omnichannel personalisation.

Cognitive heuristics; turning an intimate understanding of consumer behaviour into increased sales.

Mobile experiences a masterclass: Driving traffic, increasing conversion and securing engagement.

Playfire and Green Man Gaming; Finding the Secret Sauce of social commerce.

Understand the key trends in omnichannel retail.

Workshop: Digital Marketing services; How to engage with existing customers and win new ones.

Workshop: Engaging with customers through effective mobile-apps.

Workshop: Global delivery options to enhance online delivery execution.

Workshop: Creating a consistent omnichannel brand experience.

Additional Information about this event:

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Workshop
1-to-1 Marketing at Scale: Smart Data Strategies for Personalized Programmatic Display

Workshop
Customer engagement strategies, embracing the power of mobile to drive growth.

Workshop
Placing secure global payment systems at the heart of your business for eCommerce success.

Workshop
Improving supply chain visibility to drive forecasting accuracy.