Nike’s Digital Transformation a Slam Dunk

Nike's Q3 2019

Revenues increased 13% to $9.8 billion, up 8% on a currency-neutral basis. Operating overhead increased 17%, driven by continued investment in NIKE’s digital transformation, as well as year-over-year compensation related accruals. In Q3, growth was led by NIKE Digital, which on a currency neutral basis grew 36% globally. Nike delivered 24% currency-neutral revenue growth in Greater China, led by NIKE Direct, with digital commerce up over 60%.