May 10, 2019
Facebook announced it is loosening its restrictions on advertisements related to cryptocurrency, in a new blogpost.
The social media network previously required written approval to advertise cryptocurrency products, but now it will no longer require pre-approval for advertisements of blockchain technology, industry news, education and events, according to an announcement.
Despite this new policy, Facebook will continue to ban all advertisements for initial coin offerings and binary options, due to potentially misleading content. Facebook will also continue to require prior approval for an advertisement that directs to a landing page that features a product like a cryptocurrency exchange.
"We're committed to preventing misleading advertising on our platforms, especially in the area of financial products and services," Facebook said in the announcement. "Because of this, people who want to promote cryptocurrency and closely related products like cryptocurrency exchanges and mining software and hardware, will still have to go through a review process."
Facebook officials added that the "process will continue to take into account licenses they have obtained, whether they are traded on a public stock exchange (or are a subsidiary of a public company) and other relevant public background on their business."
Topics: Bitcoin, Mobile Payments, Regulatory Issues, Social Media
Companies: Facebook
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