Mappy to use NFC stickers

News in brief

News in brief

Mappy Local Business, a new division of French online mapping service Mappy, is to distribute NFC and QR window stickers that provide quick access to its online local information platform. An initial 1,000 stickers will be displayed in participating Paris stores and plans call for a total of 200,000 to be distributed nationwide in all. Mappy is using Connecthings' AdTag platform to manage the service.

Filed by This email address is being protected from spambots. You need JavaScript enabled to view it.nfcworld.com20 November 2013, 10:12 • Last updated 20 November 2013, 10:12