Billing itself as the leading event for NFC business, NFC World Congress gathers the full value chain of NFC services, from start-ups to leading players, including all the vertical implementers. Over three days, in the "NFC city" of Nice French Riviera, NFC World Congress offers a unique platform to network, develop business and exchange knowledge. Past years the event has attracted more than 700 conference delegates from 65 countries and 50 booths in the exhibition areas. The event also benefits from the added audience and content of the co-located conferences within World Smart Week, where more than 1,700 expected participants are expected to take advantage of this global meeting of contactless, e-ID, M2M and digital security industries.