The US clothing retailer is running Spanish language NFC-enabled advertisements at bus shelters in Miami, targeted at "mobile savvy" Hispanic shoppers.
Read the rest of Old Navy tests NFC ads in Miami at NFC World.
Mobile News
The new wireless memory chips harvest the energy generated from NFC and RFID actions to power up small devices so that a battery or other power supply no longer needs to be included.
Read the rest of NFC goes green: New ST chips use energy harvesting to replace the need for batteries at NFC World.
The new wireless memory chips harvest the energy generated from NFC and RFID actions to power up small devices so that a battery or other power supply no longer needs to be included.
Read the rest of NFC goes green: New ST chips use energy harvesting to replace the need for batteries at NFC World.
POS terminal maker Verifone has bought mobile retail specialist Global Bay. The purchase enables Verifone to move from the point of sale to the retail floor, accepting payments on smartphones and tablets using Global Bay's...
Read the rest of Verifone buys Global Bay, expands into retail systems at NFC World.
London-based mobile ticketing specialist Masabi has raised US$4m in Series B funding from M8 Capital to support a move into NFC and expansion to the US. Many UK rail passengers now use the company's barcode-based...
Read the rest of Masabi raises $4m and moves into NFC at NFC World.
POS terminal maker Verifone has bought mobile retail specialist Global Bay. The purchase enables Verifone to move from the point of sale to the retail floor, accepting payments on smartphones and tablets using Global Bay's...
Read the rest of Verifone buys Global Bay, expands into retail systems at NFC World.
London-based mobile ticketing specialist Masabi has raised US$4m in Series B funding from M8 Capital to support a move into NFC and expansion to the US. Many UK rail passengers now use the company's barcode-based...
Read the rest of Masabi raises $4m and moves into NFC at NFC World.
BlackBerry maker RIM has published a second NFC primer for developers creating NFC applications for BlackBerry smartphones. Written by Martin Woolley and John Murray from the company's developer relations team, the document explains reading and...
Read the rest of RIM publishes NFC tag primer at NFC World.