– ID Daytime “Soap” Block Returns on August 25 with “Sinful Secrets Week,” Hosted by General Hospital’s Lynn Herring and Kin Shriner –
(Silver Spring, MD) Sensational stories from daytime soap operas may seem unbelievable, but on Investigation Discovery, truth is always stranger than fiction. Dishing real-life drama that is seemingly pulled right from the plotlines of Port Charles or Pine Valley, Investigation Discovery proves that it’s the home for real-life soaps with the return of its ID Daytime programming block. Beginning Monday, August 25 from 1-4 PM daily, adored soap stars from past and present host encores of ID’s most scandalous series, such as Wives with Knives, My Dirty Little Secret, Scorned: Love Kills and Evil Twins. Beloved pairs are reunited on screen each week to provide insight into these cautionary tales, including: General Hospital’sLynn Herring and Kin Shriner; Days of our Lives’ Mary Beth Evans and Wally Kurth; bad boys Lamon Archey from The Young and the Restless and Darnell Williams from All My Children; and telenovela actress Katie Barberi, Dona Barbara.
The daytime stunt airs in conjunction with ID’s evening primetime return of a new season of DEADLY AFFAIRS with Susan Lucci, featuring all-new stories of deadly dalliances on Saturday, August 16 at 10/9c on Investigation Discovery.
“Soap fans are a voracious audience, hungry for emotionally riveting content and devoted to the characters they’ve grown to love – or, hate,” said Henry Schleiff, Group President of Investigation Discovery, Destination America, American Heroes Channel and Discovery Fit & Health. “As the #5 network for women in daytime*, soap opera fans know that they can always find their ‘stories’ on Investigation Discovery – the real life tales of passion – and, on occasion, perhaps, a little poison.”
Each week will have its own theme and star hosts to introduce the true-life programming, channeling their scandalous soap personalities. The schedule is as follows:
Sinful Secrets August 25-29: Hosted by Lynn Herring (Lucy Coe, General Hospital) andKin Shriner (Scott Baldwin, General Hospital) Lessons in Lust September 2-5:Hosted by Katie Barberi (Cecilia Vergel, Dona Barbara; Ursula Van Pelt, Every Witch Way) Poisonous Love September 8-12: Hosted by Mary Beth Evans (Kayla Brady, Days of our Lives) and Wally Kurth (Ned Ashton, General Hospital; Justin Kiriakis, Days of our Lives) Evil Enemies September 15-19: Hosted by Lamon Archey (Mason Wilder, The Young and the Restless) and Darnell Williams (Jesse Hubbard, All My Children)
Year to date, Investigation Discovery ranks #5 in Total Day and Daytime for W25-54,* continuing to be #1 in Length of Tune in all of television.**
*Source: Nielsen, NHI Calendar, 12/30/13-7/27/14, L+SD data, W25-54 delivery, Time Period Based Averages, Ad-supported cable, Total Day (M-Su 6a-6a) excluding NAN, Daytime (M-F 9a-4p).
**Source: Nielsen, NHI Calendar, 06/30/2014 - 07/27/2014, Live data, W25-54 LOT, Time Period Based Averages, Prime (M-Su 8-11p) excluding non-English speaking networks, Total Day (M-Su 6a-6a).
About Investigation Discovery
Investigation Discovery (ID) is the leading mystery-and-suspense network on television and America’s favorite “guilty pleasure.” From harrowing crimes and salacious scandals to the in-depth investigations and heart-breaking mysteries that result, ID challenges our everyday understanding of culture, society and the human condition. One of our nation’s fastest growing cable networks, ID delivers the highest-quality programming to more than 86 million U.S. households and is available in both high definition (HD) and standard definition (SD). For more information, please visit InvestigationDiscovery.com, facebook.com/InvestigationDiscovery, or twitter.com/DiscoveryID. Investigation Discovery is part of Discovery Communications (Nasdaq: DISCA, DISCB, DISCK), the world’s #1 nonfiction media company reaching more than 2.7 billion cumulative subscribers in 220 countries and territories.