US-based fintech Till has augmented its Pay By Link offering with several updates designed to improve security and have Apple Pay acceptance. The enhanced Pay By Link natively integrates into the company’s data solution, Till Merchant Portal, offering oversight across consumer, business, and transaction data.

Additionally, merchants and partners will now have the option to enable Point-of-Sale financing via Till’s partner, FlipPay. Till’s Pay By Link allows merchants to send links via SMS or email, leading customers to a Till-hosted, PCI-compliant and private labelled digital payment page, ensuring merchant and partner branding remains front and centre during the entire purchasing journey. The solution eliminates the need for merchants to handle sensitive payment card information, increasing security and consumer confidence.

Additional features of the new Pay By Link offering include sending pre-authorised payments and setting expiry dates for payment links to encourage prompt transactions and improve business cash flow. .