Digital assets today are fast becoming mainstream for the wider investment community and any diversified investment portfolio, with a good rule of thumb to limit cryptocurrency to between 5% and 10% of your overall portfolio. However, with the crypto winter that resulted in a US$2 trillion loss in value since the peak in 2021 as well as the impending high inflation, experienced and novice investors alike are starting to take a more conservative approach even as they diversify their investment portfolios into digital assets. “Our latest product EARN was launched to address today’s market needs. With the crypto winter settling in, investors have become increasingly risk-averse, especially since many Centralized Finance (CeFi) platforms have become insolvent or are facing liquidity issues. As a Centralized Decentralized Finance (CeDeFi) platform, our business is to provide our users with good yields on their crypto investments with complete transparency. You can always trust Cake DeFi because you can always verify. EARN will allow users to get unbeatable returns on Bitcoin which they can track transparently on the blockchain. The Volatility Protection feature will also protect them against impermanent loss, especially in such times of market volatility.” said Dr. Julian Hosp, Co-Founder and CEO of Cake DeFi. Cake DeFi’s EARN is a fully-transparent product that will allow users to generate competitive returns while being protected against market volatility and impermanent loss. Users can allocate either Bitcoin (BTC) or DeFiChain (DFI) to receive rewards in the native coin every 24 hours, at approximately 10 per cent annual percentage yield (APY). Returns in EARN will also be autocompounded to generate even greater yields. To address concerns about market volatility and its impact on user funds, EARN’s Volatility Protection feature aims to protect users against impermanent loss, covering potential losses should crypto prices fluctuate drastically. Taking the best of both worlds, EARN combines the high yields of Liquidity Mining with the low volatility traditionally associated with crypto lending. It is a new and unique way of generating cash flow from allocating existing crypto assets with no counterparty risks and protection against impermanent loss. Users will have full transparency of their investments as they are allocated directly on the DeFiChain blockchain. Cake DeFi has achieved tremendous growth and has seen its strongest quarter yet in Q2 2022 when it comes to customer growth, funded accounts and payouts, as per its latest Q2 2022 Transparency Report. It has recently crossed the 1 million customer mark and has paid out a total of US$375 million in customer rewards to date as of the end of Q2 2022 despite the grim market outlook. In the near term, Cake DeFi’s immediate priorities are to continue growing its customer base, while continuing to enhance financial inclusion to make DeFi more accessible to both consumers and businesses.