Reporting to Curve CEO Shachar Bialick, Galina will be responsible for Curve’s product roadmap and strategy as the global fintech moves to the next stage of its mission to become the Operating System for Money. Galina will join the company’s Executive Team and will drive Curve’s product vision forward with the goal of continuing its market-leading success in the UK and Europe, and growing the business’ foothold in the US. A specialist in product development and strategy, Galina joins from Playtika where he was VP of Product for the technology division from 2019 to 2022, following a period as VP of Product for Bingo Blitz. An experienced team leader, Galina established and grew the product team at the technology division of Playtika to a headcount of 60, driving global strategic initiatives across the business and a number of successful product launches. Playtika is one of the biggest mobile gaming companies with more than 4,000 employees worldwide and over 30 million monthly active users. The appointment is part of Curve’s continued investment in its product function which works closely supporting consumers across the globe. The new hire also reflects Curve’s continued mission to simplify the way people spend, send, see and save money, as the company looks to build on the successful product launches of CurveX in 2022 and Curve Flex in 2021. Commenting on the appointment, Shachar Bialick, CEO at Curve said: “We are very pleased to welcome Eyal as our new Chief Product Officer. The next year will be crucial to Curve’s long-term success as we look to expand our presence in the US and continue to serve our customers across the globe. Eyal will play a key role in our future growth and will lead the product roadmap as we work on a number of exciting projects over the coming months.” Eyal Galina added: “When I first met with Shachar, his vision for Curve and the future of money really resonated. I’m thrilled to join Curve and to be part of the bold vision to become the financial super app, and the one app you need to live your best financial life. Curve has an extremely strong team, innovative direction and unique positioning across global fintech. I look forward to leading the product team, increasing the value of Curve’s products to our customers, and creating change in the money management space.”