US-based ecommerce accelerator Spreetail has closed a USD 208 million funding round led by McCarthy Capital , internal management, and additional investors. The ecommerce logistics and channel management company was founded in 2006 and the round is one of the first outside investments, as reported by Crunchbase.

com. This injection will enable Spreetail to enhance technology efficiencies and support brand partner growth Adapting to changing consumer behaviour Spreetail serves more than 500 brands, helping them push their ecommerce sales through analytics, insights, and logistics on large platforms such as Amazon, Walmart. com, and other sites.

Funding to so-called ‘Amazon aggregator startups’ has dropped since the highs of 2020 and 2021, when online retail was hitting new all-time levels due to pandemic lockdowns and consumers relying more on delivered goods. While projections of ecommerce growth appear to be slowing, Spreetail is strategically set up to weather a potential ‘ecommerce winter. ’ Officials from Spreetail said that many brands, aggregators, and agencies are heavily leveraged moving into 2023.

They have read the writing on the wall around post-pandemic shifts in consumer behaviour combined with inflationary concerns and have repositioned themselves to increase investment into brand partnerships, technology, and organisation in 2023. What does Spreetail do? Spreetail is a player in global ecommerce logistics and channel management. Founded in 2006, it operates seven fulfilment centres across the US and expanded internationally in 2018.

The company serves over 500 brands, enabling them to accelerate their ecommerce sales across global marketplaces such as Amazon, Target. com, Wayfair, Walmart. com, eBay, and more.

Spreetail helps brands sell products rapidly in ecommerce through efficient tech-based analytics, insights, and logistics. .