UNIPaaS, American Express to support SMEs in augmenting the customer experience


Israel-based payment solution provider for digital marketplaces and B2B SaaS companies UNIPaaS has entered into a strategic collaboration with American Express

Israel-based payment solution provider for digital marketplaces and B2B SaaS companies UNIPaaS has entered into a strategic collaboration with American Express . In a bid to allow small and medium-sized enterprises (SMEs) customers to pay invoices with Amex cards through its platform, UNIPaaS partnered with American Express, aiming to cater to and serve the needs of users who prefer this payment option.

As part of their collaboration, the two companies intend to simplify the payment process, optimise cash flow management, and improve overall payment convenience and efficiency. When it comes to the partnership, representatives from UNIPaaS mentioned that the move underlines their company’s commitment to offering SaaS platforms tailored payment user journeys, that are personalised to their business models and the industry they operate in. At the same time, officials from American Express highlighted that the new alliance with UNIPaaS is set to equip more businesses with the flexibility and payment accessibility of leveraging the firm’s solutions to pay their invoices. UNIPaaS’ offering for SMEs Focusing on supporting the operations and payment services of SaaS platforms, UNIPaaS delivers a fully managed solution that allows them to provide a unified and simplified acceptance of all relevant payment methods to their users.

SMEs utilising UNIPaaS can benefit from generative AI recommendations based on their transaction history, enabling them to determine which payment methods they should include in their offering to supply optimised payments to their customers. The decision to partner with American Express can be attributed to UNIPaaS’ analysis which showcased that a substantial part of customers choose this payment method when provided, thus scaling the speed and efficacy of business invoice payments. Furthermore, since the start of its operations, UNIPaaS has been centring its efforts on processing card transactions, as well as other payment methods, including direct debits, bank transfers, and mobile wallet payments for a range of B2B clients. Also, the firm focuses on continuously augmenting its solution to customise the payment journey to the specific needs, demands, and requirements of SaaS platforms in several industries, including healthtech, accounting, education, and mobility, among others.

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Sep 03, 2024 12:51
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