India-based information technology company Wipro has opened a new Asia Pacific, Middle East and Africa (APMEA) headquarters in Dubai. The new headquarters is a part of Dubai World Trade Centre’s One Central business establishment, and it will allow Wipro to focus on expanding reach and investments across the UAE and APMEA.

It will serve sectors such as financial services, retail, telecom, utilities, energy, and the public sector, and it will focus on the business, technology, and transformation agendas of clients. The HQ will house locally specialised teams from Capco, Wipro’s global technology and management consultancy focused on financial service, and from Designit, its strategic design and innovation company. According to indiainfoline.

com, Dubai is home to an ideal ecosystem for the information technology industry and includes certain regulatory frameworks that were designed to support business expansion and entrepreneurship. According to the same source, Wipro began its operations in the Middle East in UAE in 2001, and its APMEA strategic market unit generates around USD 1. 5 billion in revenue while employing more than 30,000 people.

Dubai’s strategy to attract tech companies and talent According to bcg. com, Dubai has successfully attracted several leading technology companies with an aggressive corporate tax rate incentive capped at zero, and it also offers a clear pathway to citizenship for international investors and top talent from around the world providing them with visas for up to 10 years. Dubai also launched several initiatives to attract talent with the skills needed by industries targeted by the government, such as agriculture technology within the city’s 10-point action plan for Dubai Future District.

Last but not least, the local government encouraged leading international universities to establish local campuses to attract top students and encourage the children of the current workers to remain in the UAE for their higher education. What has Wipro been up to lately? In September 2022, Wipro has partnered UK-based Finastra to support the digital transformation of corporate banks in India. This new partnership with Finastra involves combining Wipro’s expertise in consulting, digitalisation, and infrastructure with Finastra’s cutting-edge solutions in order to deliver modern API-enabled platforms.

These platforms help corporate banks in India to innovate and digitise core trade finance processes while reducing cost overheads. Moreover, the collaboration made Wipro the go-to-market partner for all banks in India for Finastra’s Fusion Trade Innovation and Fusion Corporate Channels. Wipro also partnered with Finastra in June 2021 to help corporate banks across Asia-Pacific accelerate their digital transformation.

The result of this partnership was an offering that combined Wipro’s services catalogue with Finastra’s front-to-back trade finance and cash management solutions. The collaboration supported the digital transformation of banks by providing access to Wipro’s service portfolio and Finastra’s solutions such as Fusion Trade Innovation and Fusion Cash Management. .