Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 267 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.
Reporting into the Senior Product Marketing Manager (PMM), the Product Marketing Specialist is responsible for working directly with our global product, sales, business development, ops, and marketing teams to help nurture and empower our customer's ongoing success with Braintree’s payment processing offerings. The Product Marketing Specialist works closely across Braintree and PayPal organizations to help the Sr. PMM translate the product vision and drive delivery of product innovation to market. The successful candidate is a quick learner with a keen interest in next-gen technology, and experience with go-to-market strategy.
Product Marketing Specialist
Over the last year, the Braintree marketing team has grown significantly and has had the privilege of shaping & telling the Braintree brand story to next generation businesses all around the world.
Reporting into the Senior Product Marketing Manager (PMM), the Product Marketing Specialist is responsible for working directly with our global product, sales, business development, ops, and marketing teams to help nurture and empower our customer's ongoing success with Braintree’s payment processing offerings. The Product Marketing Specialist works closely across Braintree and PayPal organizations to help the Sr. PMM translate the product vision and drive delivery of product innovation to market. The successful candidate is a quick learner with a keen interest in next-gen technology, and experience with go-to-market strategy.
Responsibilities:
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Developing and supporting GTM plans that support our payments products, research, and optimization plans, bringing rich insights to the product team to inform product strategy
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Working cross-functionally with marketing, ops, product and content organizations to bring new products to market; developing key narratives and messaging to enhance knowledge and satisfaction with our offerings.
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Helping to lead change, evolution, and sustained growth to deepen engagement and drive customer success on our platform.
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Acting as point of contact with PayPal global product marketing organization, ensuring consistent, clear communication and a collaborative spirit for sales tool creation and developer activities.
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Supporting inbound and outbound product marketing efforts for the assigned product portfolio - acting as a subject matter expert on the customer, the product and the category
Requirements
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3+ years in a technology-focused Product or Product Marketing role required
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2+ years demonstrated product marketing experience crafting GTM plans, creative briefs, managing the creative process, channel optimization, A/B testing, reporting on results and KPIs
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Proven experience successfully crafting strategy, positioning, messaging and launch for technology products required
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Experience working in a highly matrixed environment that includes sales, product, engineering, and marketing to define and execute go to market plans for next generation products
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Experience gathering competitive, industry shifts, emerging markets and category information to stay up to date, drive future growth, and synthesize findings across team
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Any combination of the following - b2b, b2b2c, platform and/or ingredient brand technology experience
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Passionate about technology, commerce, research and customers in an effort to distill pertinent product information with complex and highly technical details to internal and external audiences.
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Nice to have: Direct experience in the payments ecosystem, experience in either payments, commerce, or financial technology desired
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Strong communicator - Ability to persuade through written, verbal and presentation communications
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Team player with outstanding follow-through and sense of urgency
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Ability to work independently
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10% travel between corporate locations (SF,SJ)
We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities.
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